Description:
Salming is a shoe, equipment and clothing company based in Sweden.
At Salming, we strive to design state-of-the-art products that are engineered to help athletes push their limits. We take on challenges and never give up. Salming is quick to react to trends and develop products in the latest technology. Our Swedish design is always at the forefront when it comes to function, technology and appearance.
Whether you are involved in elite sports or just want to run injury-free, we have the same starting point: No nonsense products for no nonsense people!
Salming's personality is shaped by our heritage and our roots in sport. For us, it's all about willpower, athleticism, passion and performance.
Play, and play hard.
Börje Salming was never an ordinary guy on the ice. His heritage taught him to always deliver and never give up – no matter what the cost. Although it cost more than 500 stitches and a 50% loss of vision on one of his eyes; He went in there, covered the shot and went straight back to the game to get the team to win. It is the spirit of a fighter. An attitude that only exists one in a million.